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Wednesday, 2 May 2012

Exnovation

Posted on 11:03 by hony
Is there a term for the opposite of innovation? And by "the opposite of innovation" I mean when someone tries to do something innovative and it produces a product that is lower in quality to the previous version. I know of no word, other the devolution, but even that misses the mark.
And so I humbly suggest we adopt "exnovating" and "exnovation" as meaning "innovation that produces the opposite of the hoped for improvement."

As in "The Weather Channel's new site redesign is a real exnovation." or "Google is really exnovating with this new Blogger interface."

If someone has a better term for innovation that backfires, be sure to let me know.


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